Did you know that quite a bit of the direct mail you receive is made especially targeting what you are most likely to buy? You see this a lot with big retailers who send coupons and offers to you on a personal level.
Pretty cool, huh?
But they’re not the only ones who are taking advantage of this technology and its something your company can use as well. The premium personalization that inkjet offers can be used for:
- One-off offers (you don’t need to send a book of coupons if that’s not worthwhile)
Of course, you’re going to need the data to back a program like this up. For the most part, if you are targeting customers, you should have their information on hand. If you’re targeting prospects or need supplemental information, that’s something we have decades of experience working with. So it this sounds like something you are interested in, give us a call and we can talk about how this might work for you.