
If you’re already running or planning to run a direct mail campaign, consider maximizing your ROI and re-inforcing your message. Companies who run print-only marketing campaigns such as direct mail are missing out on an impactful way to reach these same individuals 2, 3, and even 7 times after the initial mailer, for up to half the cost or less using new, highly targetable digital marketing methods like IP Targeting. MWI Direct’s ad tech brings the location-specific accuracy of direct mail to digital advertising. Through our proprietary and patented IP Targeting technology we target digital ads to your customer by matching their IP address with their physical address, bringing a wide variety of banner and display ads to the sites the targeted customer visits on the internet.
IP Targeting + Direct Mail
One-to-One IP & Device Level Targeting
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