Direct Mail Marketing

We make direct mail easy for any business with affordable turnkey marketing services. Our direct mail service options help you reach your customers anywhere in the world on any budget. From strategy and design to professional printing and mailing services, MWI can handle all of your direct mail needs at our 125,000 square foot (3 warehouses) campus.

Direct Mail Gets Attention

250

average return on investment for Direct Mail

76

of customers say they are influenced to make purchases after viewing direct mail

98

of consumers bring in their mail the day it’s received

54

of customers say direct mail is most preferred form of marketing

95

average open rate for direct mail campaigns

40

brand recall when direct mail follows up an email campaign

90

of millennials think direct mail advertising is reliable

9

response rate- the highest of any media

Personalization

Personalized marketing usually results in higher readership rates. Studies have shown that personalization can increase response and MWI can help you leverage this advantage through our laser personalization and variable data solutions. From basic mail-merge type functions to more sophisticated variable data defined by business logic rules, MWI can provide the expertise you need.



Mailing Lists

Having an accurate list database substantially increase results. MWI partners with some of the industry’s leading list/data compilers to get you the most accurate and up-to-date data files and help you reach the prospects most likely to buy your product or service. MWI uses a combination of industry standard application and a unique proprietary system to ensure that every list processed is optimized for effective delivery. We take the extra steps that make all the difference.

  • NCOA – National Change of Address
  • Carrier Route Coding, Zip + 4 Coding
  • Zip Correction / Address Correction
  • Pre-Sort & CASS Certification
  • Merge / Purge / Dedupe
  • Data Hygiene and Normalization
  • File Conversions


Postage

Don’t spend more than necessary on Postage! The US Post Office has an extensive range of postage classes and rates all with specific rules and regulations governing their use. We know how to capitalize on the largest discounts while maintaining or improving the delivery window for your campaign. Managing the mail’s insertion into the various points of entry to gain the best rates possible, MWI leverages its private transportation fleet and national strategic alliance with USPS and FedEx Freight to gain rate and delivery advantages other firms can’t.



Mail

MWI Direct offers the ease of dealing with one source for your print and mail needs. No longer will you need to coordinate schedules between print and mailing service providers. One call, one contact takes care of it all. No more added freight costs shipping materials from the printer to the lettershop. We do it all under one roof. Use our in-house data processing team, on-site postal verification, and best in class 3PL postal logistics company. You’ll have greater control over your schedule and budget.

  • Expansive range of turnkey services, print and mail at one facility
  • On-site USPS Certified Mailpiece Quality Control Specialists
  • We are a USPS Detached Mailing Unit (DMU)– your mail enters the postal stream from our facility.
  • 40 million pieces processed per year
  • List and Data Services